{"id":39,"date":"2020-04-10T01:22:51","date_gmt":"2020-04-10T01:22:51","guid":{"rendered":"https:\/\/raffafields.com.au\/?page_id=39"},"modified":"2026-04-14T03:58:38","modified_gmt":"2026-04-14T03:58:38","slug":"about","status":"publish","type":"page","link":"https:\/\/raffafields.com.au\/?page_id=39","title":{"rendered":"STORY"},"content":{"rendered":"\t\t
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OUR STORY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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RAFFA FIELDS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our farming story began in the early 1950\u2019s when Luigi Raffa migrated to Australia from Sicily, Italy. He spent his first few years in Australia working on farms in the Koo Wee Rup region of Victoria, before starting his own farm with his wife Sebastiana. Together with his son Lou, Luigi worked hard growing potatoes, carrots, onions, swedes, turnips, corn and peas, paving the way for the family’s farming future.\u00a0<\/p>

Luigi and Lou were then joined by Lou’s brother Con, and soon after they decided to specialise their cropping in asparagus in response to strong market demand. In 1988, with their wives Ada and Tina, Lou and Con expanded their business and began their packing operation.<\/p>

Lou\u2019s eldest son, Vince, joined the team full time in 2000 after an apprenticeship in mechanics, and now specialises in production.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Together with Lou, he oversees the ground preparation, growing and harvesting, as well as managing the business\u2019 maintenance and engineering.<\/p>

Lou’s youngest son Paul, a skilled draftsman and building designer, has expertly managed the business’ numerous building development and expansion projects, as the business has grown over the years.<\/p>

In 2017, the business was joined by Con\u2019s son and daughter-in-law, Christian and Rosalee, to supervise operations and together with Con, run the bustling pack-house. In the same year Con\u2019s son, Adrian, joined the export sales team at Momack Produce to distribute our asparagus to customers all over the world. We are proud to export to Japan, Hong Kong, Singapore, South Korea, China, Taiwan and more.<\/p>

From humble beginnings, over the past sixty years, our family business has grown to become one the largest asparagus farming operations in Australia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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The passion comes from working for your family,
and watching the next generation take the reins.
 There are exciting times ahead.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Lou Raffa<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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director<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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OUR CORE VALUES<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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<\/span><\/i><\/span>QUALITY<\/span><\/i><\/div>

At Raffa Fields, what we do, we do well.<\/p>

We guarantee excellence in our products, people, and processes.<\/p><\/div>\n\t\t\t\t\t<\/div>

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<\/span><\/i><\/span>SUSTAINABILITY<\/span><\/i><\/div>

We farm with respect for the land, and sustainable agricultural practices underpin our operation.<\/p><\/div>\n\t\t\t\t\t<\/div>

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<\/span><\/i><\/span>INNOVATION<\/span><\/i><\/div>

At Raffa Fields, we inspire growth, learn from our outcomes, and innovate our business to succeed in the future and beyond.<\/p><\/div>\n\t\t\t\t\t<\/div>

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<\/span><\/i><\/span>TEAM WORK<\/span><\/i><\/div>

We are one team. We work together to meet the needs of our customers, and to help our business and partners thrive.<\/p><\/div>\n\t\t\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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CONTACT US<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSTAY IN TOUCH<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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OUR STORY RAFFA FIELDS Our farming story began in the early 1950\u2019s when Luigi Raffa migrated to Australia from Sicily, Italy. He spent his first few years in Australia working…<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-39","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/raffafields.com.au\/index.php?rest_route=\/wp\/v2\/pages\/39","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/raffafields.com.au\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/raffafields.com.au\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/raffafields.com.au\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/raffafields.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=39"}],"version-history":[{"count":5,"href":"https:\/\/raffafields.com.au\/index.php?rest_route=\/wp\/v2\/pages\/39\/revisions"}],"predecessor-version":[{"id":344,"href":"https:\/\/raffafields.com.au\/index.php?rest_route=\/wp\/v2\/pages\/39\/revisions\/344"}],"wp:attachment":[{"href":"https:\/\/raffafields.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=39"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}